Every GTM team reaches a point where things just feel off.
So we put together a list of the best RevOps courses for HubSpot GTM teams looking to map clean customer journeys, fix broken handoffs, and build accurate revenue models.
So just scroll through and grab the blueprint for whatever bottleneck you’re dealing with this week!
Fixing Lifecycle Stages in HubSpot
If your team is constantly arguing over whether a contact is a "lead," an "MQL," or an "SQL," you need to watch this HubSpot Academy course. While HubSpot gives you great tools to track customer journeys, you still need a solid plan to customize them for your specific business. Shadab Khan shows you how to set up, automate, and lock down your lifecycle stages so your data stays accurate.
What you’ll get out of it:
- Clean, accurate tracking: Learn how to stop people from making manual changes that ruin your charts.
- A simple team playbook: Get a step-by-step plan to get sales, marketing, and leadership agreeing on definitions before you build anything.
- Smart automation blueprints: Learn how to build strict workflows that move contacts forward automatically.
- Reports that actually work: Learn how to track how fast people move through your pipeline and easily spot where deals are getting stuck.
Check it out 👇
The RevOps MBA
If you want to move past just fixing small settings in HubSpot and start helping your company grow, this short video series is for you. Brian Kreutz goes behind the scenes to show you how to build a smooth sales process, get your team to actually use their tools, and share data in a way that company leaders can easily understand.
What you’ll get out of it:
- Getting reps to use HubSpot: Learn how to create simple rules that guide salespeople to input the right data while they work.
- Better problem-solving: Learn how to take confusing requests from managers and turn them into simple reports that answer real business questions.
- Building for the future: Learn why slowing down to build things right the first time saves you from fixing broken setups later.
- Matching marketing with sales: Understand how to adjust your HubSpot tools as your company grows and your sales methods change.
Check it out 👇
Pavilion RevOps School
If you want to stop just reacting to broken workflows and start running a highly strategic RevOps department, this course is a must-watch. Brian Kreutz treats your HubSpot CRM like a product that needs constant improvement, rather than a one-time setup project. He gives you a clear framework to find leaks in your sales pipeline, launch projects that your team will actually adopt, and even hire your next operations teammate.
What you’ll get out of it:
- A repeatable framework: Learn a simple, five-step process to plan and launch HubSpot projects without rushing straight into building.
- Finding pipeline leaks: Get a structured method to audit your full customer journey and pinpoint exactly where deals are falling through.
- Focusing on customer retention: Move past just tracking won deals and learn how to use data to keep and grow your existing customers.
- Hiring and onboarding tips: Learn how to interview, test, and onboard new RevOps hires so they can start helping your team quickly.
Check it out 👇
Building a RevOps Engine in HubSpot
It takes about five minutes for a HubSpot account to turn into a total mess. If your team spends more time arguing over why your data looks wrong than actually closing deals, go watch this short video series by Frank Devine.
What you’ll get out of it:
- Clean reports: Fix why contacts skip funnel steps and mess up your charts.
- No more fake pipeline: Learn to spot and clean up old deals cluttering your system.
- Better sales tracking: Step-by-step ways to use lists and workflows to keep data accurate.
- Time-saving AI tips: Simple ways to get your reps actually using HubSpot’s new AI tools.
Check it out 👇
The Revenue Engine Diagnostic
Instead of guessing what's broken inside your business, this series featuring Shadab Khan gives you a concrete plan to find out for sure. It walks you through a step-by-step audit to find where your reporting is broken, where your pipeline is losing money, and how to build a clear roadmap to fix it all.
What you’ll get out of it:
- A real audit plan: Learn how to look at your data to find exactly where you're losing potential revenue.
- Journey mapping: Get a blueprint to map your customer path from the very first website visit all the way to customer success.
- Spotting quick wins: Learn how to quickly find and fix simple mistakes, like disconnected calendars or broken forms, right away.
- A realistic roadmap: Learn how to balance fast fixes with long-term projects so your team doesn't get overwhelmed.
Check it out 👇
Implementing a RevOps Strategy in HubSpot
If your company has plenty of data but nobody actually knows how to use it to make decisions, you should check out this HubSpot Academy course. Nikki Sneed breaks down how to get your sales, marketing, and customer service teams working out of the exact same playbook so you can easily see how people go from website visitors to paying customers.
What you’ll get out of it:
- Turning data into answers: Learn how to look at your current numbers to figure out what just happened, what's happening now, and what will happen next.
- Smoother handoffs: Get simple tips to hand leads from marketing to sales without anything slipping through.
- Finding where deals stall: Learn how the combination of lifecycle stages, sales stages, and lead sources can pinpoint exactly where buyers are losing interest.
- Auditing your setup: Get a clear plan to review your current system and build a stronger foundation for your data.
Check it out 👇
The GTM Goals Blueprint
If your company's revenue goals always feel like random numbers pulled out of thin air, you should watch this series. Brian Kreutz will show you exactly how to break massive sales targets down into real math based on your actual conversion rates and history. By the end, you'll know how to build a realistic, trackable plan that aligns your team and makes perfect sense to company leaders.
What you’ll get out of it:
- Setting real goals: Learn how to connect your big business targets to specific milestones inside your CRM so everyone knows exactly what they are aiming for.
- Funnel math blueprints: Understand how small changes in your conversion rates impact your goals, making it much easier to forecast accurately.
- A simple tracking template: Get a straightforward spreadsheet template to map out your metrics using your own historical data.
- Defensible plans for leadership: Learn how to pack all of your math and benchmarks into a single, clear view that proves to executives your plan will actually work.
Check it out 👇
RPX Course: RevOps Fundamentals 101
If you want to stop constantly patching quick fixes inside HubSpot and build a pipeline that actually scales, you need to check out this course. Nikki Sneed gives you a complete, step-by-step framework to stop the finger-pointing between marketing and sales, fix your software setup, and turn your CRM into a predictable system.
What you’ll get out of it:
- Shared team metrics: Learn how to set up clear, unified goals so your marketing and sales departments are finally working from the exact same playbook.
- Cleaning up your software stack: Get a straightforward guide to auditing your tools to make sure your automations are fixing your sales processes rather than messing them up.
- A roadmap for growth: Learn how to figure out exactly where your business sits on the growth ladder so you can move from basic tracking to predicting future revenue.
- Managing multiple sales methods: Learn how to handle the messy middle parts of your customer journey, like handing a user over from a free trial to a sales rep.
Check it out 👇
RPX Course: Implementing RevOps 201
If you know your sales pipeline has leaks but you aren't sure exactly where you're losing money, this course is for you. Instead of guessing why your process is sluggish, Nikki Sneed gives you the exact tools to audit your business. You'll learn how to physically trace how a dollar moves through your company, test your own customer experience, and build a real 90-day plan to fix your leaks.
What you’ll get out of it:
- Visual journey mapping: Learn how to draw out your full sales cycle on a digital whiteboard to catch dead ends and messy team handoffs.
- The "secret shopper" audit: Get a guide to test your own forms, emails, and calendars firsthand so you can feel the exact friction your customers feel.
- A baseline dashboard: Learn how to set up a benchmarking report that tracks where your data stands today versus where it needs to be.
- A solid 90-day plan: Learn how to turn your audit notes into a realistic, prioritized to-do list tied directly to business growth.
Check it out 👇
If your CRM only tracks initial sales and completely ignores customer renewals and upgrades, you're missing half the picture. In this course, Brian Kreutz teaches you how to look past the traditional sales funnel and use the Revenue Performance Model to track exactly how your business makes money. You'll learn how to set up your data structure to measure long-term customer value, spot growth opportunities, and handle complex subscription models.
What you’ll get out of it:
- Tracking customer renewals: Learn how to measure Net Revenue Retention so you can turn existing customers into a highly profitable revenue source.
- Surgical data diagnostics: Get a guide to using secondary metrics to find the exact root causes of pipeline issues and know how to fix them.
- Handling usage-based data: Learn how to bring real-time product consumption and billing tiers directly into your CRM.
- A universal growth language: Master a single framework that connects one-time sales, recurring subscriptions, and usage data into one clear view.
Check it out 👇