RevOps Case Studies | How RevPartners Drives ROI & Value

Proper AI Increases Qualified Demos by 47% with RevPartners’ HubSpot Optimization

Written by Adam Statti | Nov 14, 2025 2:31:53 PM

Proper AI is an accounting platform built for property-management and real estate companies. They blend AI automation with a team of experienced accountants to handle everything from A/P and A/R to trust accounting and monthly reporting.

As their inbound interest grew, Proper AI wanted a clearer picture of who was engaging with them and how to put the strongest opportunities in front of their team faster. They also saw a chance to sharpen their targeting and enrich the data landing in HubSpot.

That’s where RevPartners came in, to help add even more clarity, precision, and automation to their go-to-market engine, matching the same level of accuracy they already bring to their customers’ books.