Restaurant Events is a prominent organizer of food and beverage trade shows across the US which connects innovative companies to transform dining experiences. Their events streamline the process of sourcing high-quality products and services for full-service, quick-service, and institutional food establishments.
Restaurant Events underwent a significant transition following its acquisition by Clarion Events Group. This acquisition necessitated meticulous planning and execution to ensure the seamless migration of crucial data and marketing operations.
The primary objective was to facilitate the company's operational independence by transferring data from Clarion's CRM (Salesforce) and marketing automation platform (Pardot) to HubSpot.
Find out how RevPartners helped Restaurant Events gain full control over its data while enhancing sales pipeline functionality and marketing operations.