MedicAlert Levels Up with RevPartners: Half the API Calls, Errors Under 1%

The Challenge

In its commitment to excellence, MedicAlert identified significant technical hurdles affecting their platform's performance:

High Error Rates

With 10,000–12,000 API calls per day, the 30% error rate they were experiencing unnecessarily slowed the timely delivery of transactional information around subscribers purchasing products and services.

System Inefficiencies

Redundant processes led to unnecessary API calls, overloading the system and consuming valuable resources.

User Accessibility

MedicAlert had not yet built a secure, user-friendly portal for viewing and responding to alerts—an essential feature for critical programs like Safe & Found, their dementia program. This program aimed to develop an early alert system for caregivers supporting loved ones with wandering behaviors. RevPartners stepped in to help by building additional capabilities, enabling user-friendly portals that streamlined alert notifications and enhanced accessibility for caregivers.

The Solution

RevPartners partnered with MedicAlert to deliver a comprehensive solution by addressing both remedial improvements to existing systems and building new functionality to enhance critical programs:

 Remedial Work: Optimizing Existing Systems

Comprehensive Code Audit and Optimization

• In-Depth Analysis: Conducted a detailed audit of AWS Lambda functions and API calls to pinpoint inefficiencies and error sources.
• Code Refinement: Streamlined code to remove redundancies and enhance performance.
• Result: Reduced daily API calls by 50%, from 12,000 to approximately 6,000, significantly lowering resource consumption, boosting system performance, and creating capacity for additional features.

Error Rate Reduction

• Fault Resolution: Identified and resolved issues causing a 30% error rate in API calls.
• Testing and Validation: Rigorously tested the system to ensure long-term reliability and stability.
• Result: Reduced the error rate to less than 1%, ensuring accurate and reliable communication of transactional information related to subscriber purchases.

New Builds: Enhancing Functionality and Supporting Critical Programs

Early Alert System Development

• User-Friendly Portal Creation: Built functionality within MedicAlert’s existing password-protected portal to provide subscribers and emergency contacts with a seamless way to view, acknowledge, and respond to alerts.
• Custom Alert Subsystem: Developed robust capabilities to ingest alerts from external systems via APIs, enabling expanded functionality for MedicAlert's Safe & Found

Algorithm Implementation

• Pre-Established Algorithm Integration: RevPartners coded and implemented an algorithm provided by MedicAlert developed by research partners, to support early alert functionality for critical programs. This algorithm works in conjunction with hotline logs to enhance the detection of wandering behaviors and improve caregiver response times.

Enhancing HubSpot CMS Functionality

• Custom "Alert" Object Development: Built within HubSpot to improve data integration and management across systems.
• Serverless Functions for Webpages: Leveraged HubSpot’s serverless functions and HubL to deliver instant content on webpages without requiring serverless function calls during page load, ensuring a fast and efficient user experience.
• Result: Delivered faster, more reliable access to essential on-page content, improving system performance and user satisfaction.

The Impact

The collaboration between RevPartners and MedicAlert delivered transformative results by enhancing the existing system and building out additional functionality:

Error Rate Greatly Reduced

Reduced from 30% to under 1%, significantly enhancing reliability and ensuring information is communicated seamlessly.

API Calls Reduced by 50%

Lowered from 12,000 to approximately 6,000 per day, improving efficiency and reducing resource strain.

Enhanced User Experience

Empowered MedicAlert to deliver on its mission more effectively, supporting stakeholders when seconds matter and reinforcing their values of collaboration and excellence.

Expansion of Functionality

Following the success of the initial system enhancements, RevPartners was entrusted with developing additional capabilities, including the early alert portal and integration of MedicAlert’s pre-established algorithm. These advancements expanded the organization’s ability to provide real-time, life-saving support for caregivers and families.