Articles by Adam Statti

Question: What would happen if a company had an amazing pitch, but a terrible product?

HubSpot’s Success One look at G2’s 2023 Best Software Awards will tell you everything you need to...

Go Where the Experts Are If you want to watch the best baseball players in the world, you go to a...

It all started with “QWERTYIOP”. In 1971, Ray Tomlinson typed up that random assembly of letters, or...

When it comes to identity verification, it used to be good eye contact and a firm handshake was all...

According to Forbes, “CMOs have the shortest tenure of anyone in the C-suite.” Why is that? One...

In the beginning, there was pencil and paper. Did it work? Yes. Was it super efficient and capable...

The Value of Professional Development for Career Success In episode 65 of Pit Stops to Podium,...

Why has change become necessary in modern mobile marketing? Today, it’s borderline impossible to...

When social media, and to a larger degree the Internet in general, first arrived on the scene, it...

If you know anything about marketing, the word ”funnel” comes up a lot. Sales funnel, marketing...

Entrepreneur Tony Hsieh once said, “Customer service shouldn't just be a department, it should be...

What Does ChatGPT Know About Lead Scoring? Companies need to make sales to survive. In order to sell...

HubSpot Has Been a Mover and a Shaker In the CRM world, HubSpot’s meteoric ascension has been...

Need Help with RevOps? Some companies don’t do revenue operations (RevOps) well; ok, actually a lot...

People Ops: It’s Like HR, Except Not Really at All Picture this: A person who has been out of the...

Is ChatGPT a Cold Calling Friend or Foe? Snakes. Taxes. Root canals. Cold calling. Some words and...

Inbound vs Outbound Marketing: Are You In or Out? In the beginning (and still today), there was...

Does ChatGPT Know RevOps? In marketing and business, there is perhaps no hotter term than RevOps; in...

Years ago, a certain pizza chain made a promise that if your pizza wasn’t delivered in 30 minutes or...

Once upon a time…you needed an email ending in “.edu” to register for Facebook, a guy named Tom...

The next time you go to an amusement park, take note of just how many different types of people are...

Do you remember the time you went on a cross-country road trip and everything went perfectly? There...

I don’t know who first dipped a chicken wing into blue cheese dressing, but I love that person. I...

Is guessing fun? If you’re playing charades at a party, then yes. If you’re a marketer who’s...