All customer-success Articles

BLUF Software is a real-time GTM scorecard that helps organizations measure performance, track...

Clay helps businesses improve customer retention and revenue growth by monitoring external buying...

Affiliate Disclosure: This post contains affiliate links for HubSpot. If you click on a link and...

This series breaks down the full Revenue Engine Diagnostic process from start to finish. You’ll see...

Need a hand with Clay? These quick videos show you exactly how to pull funding data, monitor your...

In session 1, Brian frames RevOps as “the science of sustainable revenue growth”. His core point:...

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This 6 part masterclass is your key to unlocking top-tier RevOps wisdom that even the savviest of...

Learn to master Net Revenue Retention in HubSpot with this 2-part webinar series!

Retention is the new growth strategy! It's no longer about just bringing in customers; it’s about...

If you're a business leader or operations professional who's serious about unlocking the full...

HubSpot provides a great user experience (especially compared to Salesforce 🤢)

A quarterly business review (QBR) is a strategic meeting that evaluates business performance over...

HubSpot lifecycle stages are built into the CRM to show where someone is in their journey. They...

Customer retention focuses on maximizing the value of existing customers through loyalty, renewals,...

A net new logo is a new customer acquired for the first time, but focusing only on net new growth...

Customer retention metrics measure how effectively businesses keep, grow, and expand existing...

Customer churn is the percentage of customers who stop doing business with a company over a specific...

A GTM motion is the complete system that generates demand, creates pipeline, closes customers, and...

CRO Better Ep #01: The Future of Customer Success and Revenue Leadership In this inaugural episode...

A GTM audit is a structured assessment of marketing, sales, customer success, and revenue operations...

GTM alignment is the process of unifying marketing, sales, customer success, and RevOps around...

Sustainable growth is the ability to increase revenue by balancing customer acquisition, retention,...

A HubSpot audit is a comprehensive review of your CRM's data, automation, integrations, security,...

Demand generation is a long-term marketing strategy focused on building awareness, trust, and buyer...