Articles by Adam Statti

The Ever-Mysterious Dark Funnel If you know anything about marketing, the word ”funnel” comes up a...

Not Just Another 3 Letter Marketing Term Entrepreneur Tony Hsieh once said, “Customer service...

What Does ChatGPT Know About Lead Scoring? Companies need to make sales to survive. In order to sell...

HubSpot Has Been a Mover and a Shaker In the CRM world, HubSpot’s meteoric ascension has been...

Need Help with RevOps? Some companies don’t do revenue operations (RevOps) well; ok, actually a lot...

People Ops: It’s Like HR, Except Not Really at All Picture this: A person who has been out of the...

Is ChatGPT a Cold Calling Friend or Foe? Snakes. Taxes. Root canals. Cold calling. Some words and...

Inbound vs Outbound Marketing: Are You In or Out? In the beginning (and still today), there was...

Does ChatGPT Know RevOps? In marketing and business, there is perhaps no hotter term than RevOps; in...

Efficiency Matters: Why You Need Pipeline Acceleration Years ago, a certain pizza chain made a...

Not Your Father’s Social Media Once upon a time…you needed an email ending in “.edu” to register for...

Everyone is Not the Same The next time you go to an amusement park, take note of just how many...

Journeys Aren't Straight Lines Do you remember the time you went on a cross-country road trip and...

I don’t know who first dipped a chicken wing into blue cheese dressing, but I love that person. I...

The Importance of Data Is guessing fun? If you’re playing charades at a party, then yes. If you’re a...

Don’t Sleep on the Importance of RevOps Revenue operations, or “RevOps'' if you like to sound cool,...

How to Feel Invincible with RevOps If you grew up in the 80’s or 90’s, there’s a good chance you...

Creating Sustainable Revenue Growth For businesses to be successful, they need to grow. That growth,...

Do I Really Need RevOps as a Service? When Cleaning a House is Like RevOps Everyone loves a clean...

Net Revenue Retention: Finish Strong There’s an old saying that “how you finish is more important...

Is Football a Lesson in RevOps? A football (American football) team is made up of three units:...

RevOps as a Service? What’s That? Companies have been doing revenue operations (“RevOps”) for...

The Rise of RevOps You can debate all day long over what the proper definition for revenue...

Why HubSpot Onboarding Is the Smartest Move You’ll Make There are many reasons why companies are...

Migrating to a new CRM is a significant undertaking that can transform your business operations....